Marketing: Writing Tools
WRITE AT A READING LEVEL TO MAXIMIZE YOUR READERSHIP
Is your writing reaching your readers? Or are you writing above their heads and turning them away? Whether you are creating surveys, website articles, blogs, or any other materials, it’s important for your audience to be drawn to your writing. One way is to test the reading level of your writing.
We’ve been taught over the years that newspapers should write to a 6th or 8th grade reading level. Some studies have shown, and it’s logical to expect that readership is directly correlated to writing to readers’ reading levels.
Want to test your writing? Read on.