Posts Tagged ‘transparency’

Number 2 Network Marketing “No-No”

Thursday, January 22nd, 2009

Honest, open communication is best

network marketing: global trends

SHIFTING THE IMAGE OF THE INDUSTRY

Two weeks ago, in a blog titled,People Don’t Dislike Network Marketing, They Dislike Network Marketers”, I noted 10 behaviours I believe need to be addressed for our industry to gain credibility in the economic arena.

Over the next weeks, I will address each of the 10 items, one at a time. Last week we took on number 1 – “The Big Guy Breathing on the Phone.

This week our number 2 behaviour is… SPAMMING SOCIAL NETWORKS...

(more…)

Secure Your Country, Support Voting Transparency

Tuesday, December 30th, 2008

Change.Org
Click to Vote

Corporate MindShift: Transparency

SUPPORT OPEN INFORMATION

Information transparency is emerging at every level as a force that cannot be stopped. For this trend to positively serve society, it needs to be universal and balanced, not selective to give advantage to groups vying for power and control.

One critical area where we need transparency is in voting results.

(more…)

Run Your Focus Groups Professionally

Tuesday, December 16th, 2008

Focus Group Process
click to enlarge

FOCUS GROUPS LET YOUR CUSTOMERS TALK

Conducting your marketing research [Wikipedia] incorrectly can cost you millions of dollars. Honest, I’ve seen it happen.

A lot of folks take the attitude, “It’s not rocket science”. And it’s not. But if you do it wrong, you can draw the wrong conclusions and destroy your business. So please do it right.

I thought I’d begin our weekly posts on marketing research with some of the research tools that have been developed over the years, starting with focus groups.

(more…)

Free eNewsletter

Stimulating resources for a more fulfilling life & affluent business.


Blog Schedule & Access